Audience reserch

A motion picture rating system is designated to classify films with regard to suitability for audiences in terms of issues such as sex, violence, substance abuse, profanity, impudence or other types of mature content. A particular issued rating can be called a certification, classification, certificate or rating

Referring to the statistics of our researches and considering the classification of movies from the British Board of Film Classification (BBFC) and the socio-economic groups, the movie “CAPTIVE” should be suitable for over 16. A 16+ certificate movie can’t contain any sexual activity with details or scenes that could promote drugs however few scenes show quite disturbing activities of the reporter being possessed.

The target audience of this Captive would preliminary be young adults and adult to some extent (aged18-25 year old) from C-E socio economic groups. The film is a horror genre with moderate level of suspense more suitable for teens and younger adults therefore the movie would not be a good entertainment for a person over the age of 25.

The movie is mainly aimed at a British audience thus the choice of the location, Essex, but it’s still accessible to anyother English speaking audience. Being a low budget film, Captive . We put a lot of mysterious scenes in our 2 minute opening sequence so we hope to reach people from other economic groups or with higher income.